Price remains an important consideration
for clients choosing an investment bank.
However, many other factors – including
the research provided, the ability to
tailor appropriate financial options, and
especially provision of effective execution
capabilities – also rank highly as decision-
making criteria.
‘Research provided’ is the second most
common criterion listed for investment
banking selection. Although many banks
have been paring down their research
departments over the past few years,
research remains a high-visibility core
service, even if it is an area where
clients are mostly unwilling to pay a
large premium for better service.
EU Forecast
euf:b.a18b:28/nws-01